SEO Optimization & Analytics
Our team of SEO specialists works closely with each client to develop a customized SEO strategy that aligns with their specific business goals and objectives. Don’t let your competitors outrank you online – contact us today to learn more about our SEO optimization services and how we can help you get ahead.
%
of online experiences begin with a search engine.
%
of Google searchers click on results from the second page.
%
of companies that blog get more links to their websites.
What is SEO?
SEO stands for Search Engine Optimization, the process of optimizing a website to rank higher in search engine results pages (SERPs) for specific keywords or phrases. This includes using relevant keywords, creating quality content, and building links to improve a website’s visibility and credibility. By improving the visibility of a website, SEO can help increase website traffic, leads, and sales. It’s an ongoing process that requires monitoring and adaptation to keep up with changes in search engine algorithms and the market.
Important SEO statistics
- 53.3% of all website traffic comes from organic search.
- 92.96% of global traffic comes from Google Search, Google Images, and Google Maps.
- SEO drives 1,000%+ more traffic than organic social media.
What types of SEO services does Overseer Marketing offer?
Effective content and copywriting is crucial for businesses looking to establish a strong online presence, engage with their target audience, improve search engine rankings, generate leads, and drive conversions. It plays a vital role in building a brand’s voice and tone, establishing thought leadership, and differentiating a business in a crowded market place.
Important content statistics
- Compelling copy draws 7.8 times more site traffic and produces better brand recall.
- Businesses that blog experience twice as much email traffic.
- Websites that also have a blog are shown to have 434% more indexed pages.
- Long-form articles generate nine times more leads.
Local, National, and E-commerce SEO
Talk with one of our team members to find out which type of SEO packages are best for you.
Local SEO
Local SEO refers to optimizing a business’s website for search engines in a specific geographic location. This includes optimizing for keywords that include the location, such as “Digital marketing agency in Santa Barbara,” and ensuring that the business’s name, address, and phone number (NAP) are consistent across the web.
National SEO
National SEO refers to optimizing a business’s website for search engines across a larger geographic area, such as a country or region. This includes optimizing for keywords that don’t include a specific location, such as “Digital Marketing Agency”
E-Commerce SEO
E-commerce SEO refers to optimizing an e-commerce website for search engines, including optimizing product pages and categories for keywords, as well as optimizing the checkout and payment process for both users and search engines.
Unlock Your Online Potential with a Free Website Review
Are you curious to know if your website is performing to its fullest potential? Do your SEO and SEM efforts seem to be lacking results? Our team is here to thoroughly evaluate your website and marketing campaigns, providing you with insightful feedback on your online strengths and weaknesses.
Best of all, this service is completely free of charge.
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Reach More Customers
Our small team of dedicated experts focuses on bringing your business success through advanced digital marketing tools and finely-honed marketing strategy.
Website Creation
We build websites that convert and are true to your brand.
Managed PPC Ads
Maximize your ROI with our personalized ad campaigns that reach your target audiences.
Content Creation
Engaging SEO-friendly content that attracts and retain your audience.